Who can participate and how to participate?
Everyone without expection can participate by taking pictures of themselves (Selfie), either alone or with a group , and then post them on social networks (facebook, twitter or instagram) by imperatively adding the hashtag #weselfie2015 to better identify and count the numbers of selfies posted. You can support the project by publishing many selfies as you want. The campaign has already started on February 25 and will end on March 6.
The project partners are the major companies based in La Reunion, including (Air Austral, Total, Exsel, Tout pc's, Exofm, JIR(groupe Media), Sufp, Cinepalmes, tamarum, FACTO (saatchi & saatchi), and son on), those companies will pay the 50 cents for a selfie posted to the humanitarian association of Father Pedro.
The purpose of the project:
Collect 10,000 selfies, making a total of 5,000 euros. This amount will be allocated to the construction of 80 homes in the community Akamasoa in order to accommodate as many disadvantaged Malagasy families as possible.
In short, it is obviously a very simple gesture that everyone having a smartphone, tablet or mobile phone equipped with a camera can participate to show their support for the charity of Father Pedro, the Akamasoa Center based in Antananarivo, Madagascar. 1 Selfie posted brings 50 cents to the association. So, take your phone, smartphone or tablet to enlarge the numbers of the selfies.